Just days after taking over , Larry Page sent out a company-wide memo informing employees that bonuses are now tied directly to the company's social media success, according to a report from the Business Insider, which said it received a .

According to the leaked memo posted online, bonuses will depend on how well the company does on its "strategy to integrate relationships, sharing and identity across our products. If we're successful, your bonus could be up to 25% bigger. If not, your bonus could be up to 25% less than target."

That statement indicates how seriously Page is taking social networking.

"It's a firm wide initiative across Google," said Colin Gillis, an analyst at BGC Financial. "There's no greater way to signal the importance of this than tie everyone's pay to it."

For months now, Internet rumors about have circulated widely. will be. Some suggest that the company is building a , while others predict a gaming-focused social network or the addition of social features to Google services like search and maps.