GoDaddy CEO Mounts Media Blitz to Defend Elephant Hunt

01.04.2011
Seemingly confirming suspicions that publicity is never far from his thoughts, Bob Parsons is mounting a media blitz to defend his elephant-hunting habit. The unapologetic man's man and CEO of , which is by far the world's largest domain-name registrar, sparked a fresh controversy this week after of himself shooting and killing a bull elephant in Africa.

The video shows Parsons and a few other hunters night-stalking a herd of "problem" elephants that had allegedly been trampling the crops of locals in Zimbabwe. With the footage set to a soundtrack from AC/DC, Parsons downs a bull and poses for photos next to the dead elephant. The video then shifts to show a chaotic mob of locals butchering (presumably) the same animal.

Parsons uploaded the video a few weeks ago, and has also shared , but only this week did it create irritation in the blogosphere. Not surprisingly, People for the Ethical Treatment of Animals (PETA) condemned the video, named Parsons its "" and announced that it would be cancelling its account with GoDaddy for Web services.

Competitor , capitalizing on the controversy by offering domain transfers for $4.99, with a portion of the proceeds going to the charity Save the Elephants.

The video has since disappeared from Parsons' personal blog, (it remains online at GoDaddy's video hub) but he has accelerated his defense of the hunt in the media. Late Thursday he tweeted:

"Over 10 nat'l interviews today. Will be on news tonight. Love explaining why it's a good thing to help starving people."