The new tablet runs Android 4.0, or Ice Cream Sandwich, and features a 1 GHz dual core processor. It has 16GB of internal storage, with a microSD card slot for storage expansion of 32 GB.

The 10.1-in. display (1280 x 800 pixels) is one of the bigger screens available today.

The new iPad, the most popular tablet on the market, is 9.7-in. and starts at $499 for a 16 GB Wi-Fi-only version.

The Samsung Galaxy Tab 2 10.1 $399.99 price tag for a Wi-Fi version nearly matches the $399 starting price for the Wi-Fi-only iPad 2 with 16GB.

Samsung has offered a range of tablet sizes, including the Galaxy Tab 2 7.0 at 7-in., but promotes the larger 10.1 display as making movies and games "more exciting."