Four things you need to know about Apple

20.11.2009
All big companies have their critics. But what's interesting about is universal surprise. Their disappointment often stems from finding out that Apple isn't the company they thought it was. So I'm going to do all you would-be critics a favor, and explain some fundamental aspects of Apple's culture. Next time, you won't be blindsided and confused.

Here are four things that believes that explain the unexplainable:

Developer Paul Graham wrote an impassioned post this week called "," where he expressed his shock and disappointment at Apple's with iPhone developers. Graham said the "App Store approval process is broken." Apple doesn't "understand software."

"They treat iPhone apps the way they treat the music they sell through iTunes," he wrote.

That last statement is truer than Graham realizes. Everything Apple offers on iTunes is viewed by Apple in the same way they view music: They're all Apple products. When you drop 99 cents for Lady Gaga's newish single, "Paparazzi," you're buying an Apple product, according to Apple. In fact, Ms. Gaga's only function in life is to make a marginal contribution to the overall Apple experience.