Facebook is Ready to Rule the (Social Network) World

16.03.2009
Facebook appears closer than ever to social network domination, if some freshly compiled stats are to be believed. The site has more than doubled its traffic from one year ago, analysis firm has found, jumping nearly 150 percent from February of '08 to February 2009.

Astronomical Growth

There's no question Facebook's growth has been astronomical: Since back in September of 2006 (the site has been limited only to college students up to that point), Facebook has seen what can only be described as an explosion in use. Founder and CEO Mark Zuckerberg said just a few weeks ago that in the U.S. alone. Worldwide, the number is projected at 5 million newbies every seven days.

Now, though, it's becoming even more apparent how drastic of a change that's bringing to the overall market. In February of 2009, Facebook received 36.03 percent of all U.S. social network traffic -- an increase of 149 percent from its 14.46 percent total one year earlier. Compare that to MySpace, which dropped 28 percent in the same timespan, falling from 72.92 percent in February of '08 to 52.21 percent in 2009.

Sure, MySpace is still in the lead -- but seeing the two rates of change side-by-side can't be comforting for the folks on Tom Anderson's team. It's akin to , where IE's crown has slowly but steadily been slipping away. Here, though, the shift is even more extreme. Some tech bloggers have already for a formal change of guards.

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