Facebook's inventory product for its data centre which went live in March, for example, took just a single quarter from conception to implementation.

"Facebook is still a very young company but we have accomplished an incredible amount," Campos told the audience. "We have done this because we move really fast. The tools we use have to drive this and make us more innovative and successful. Our development tools really need to fit this culture."

The problem for many enterprises, Campos said, is that the way businesses are organised is not how business is done.

"We have cross functional teams, so when you're doing a performance review, why would you just want to get the people who are in your direct teams?"