is a cartoon about a kid with a watch that lets him turn into different sorts of aliens with special powers. Ben 10: Protector of Earth is a US$20 video game spinoff for Wii, PS2, DS, and PSP that snuck up on the games industry and sold over 2.5 million copies globally since it launched around this time last year. The game got mostly shrugs and bored sighs from the two or three mainstream game sites that bothered to review it. And then it sold 2.5 million anyway.

"We are thrilled to see the strong consumer response to Ben 10: Protector of Earth and the continual climb in sales demonstrates the dedication of fans around the globe to this tremendous franchise," said Yoji Takenaka, president and CEO of for both North America and Europe.

Takenaka says the company is hoping for even bigger sales from , a sequel released on October 28. If its reviews are as middling as the first game's, it'll probably do just swimmingly.