CanvasPop Integrates With Facebook

14.03.2012
, which boasts that it can turn low-resolution images into quality canvas prints as large as two by six feet in size, announced this week that it's making it easier than ever for Facebook shutter buffs to use its online service.

By plugging into Facebook's API, Facebook members can snatch their photos from the social network and drag them into CanvasPop's website. Formerly, the members would have to download the photos from Facebook and upload them again to CanvasPop.

Integration with Facebook has another advantage for CanvasPop. It allows its customers to create gifts for friends from their photos on the social network, provided you have permission to look at the friend's photo or you're "tagged" in it.

About 20 percent of CanvasPop's traffic already comes from Facebook, CanvasPop spokesperson Suzy Kendrick explained to PCWorld. With its new integration with the social network, the service hopes to further exploit the explosion of image posting that Facebook has experienced. According to Pixable, maker of a photo plug-in for Facebook, images are being uploaded to the site at a clip of six billion a month. Last month, it estimated that the number of pix on Facebook hit the 60 billion mark.

Many of those images are inferior in quality, often snapped with low-resolution cellphone cameras. That doesn't matter, according to CanvasPop, which claims its "unique filtering process" will make any image "pop" as a canvas print of any size.

"From the beginning, CanvasPop has focused on printing low-resolution images, the type of pictures other companies either wouldn't print or failed to print well," CanvasPop co-founder Adrian Salamunovic tells PCWorld.