APC plans new push into containerized data centers

12.02.2010

Later this year APC will announce plans to sell its own modular infrastructure products more widely, Carlini said. It's still deciding whether to sell them directly to customers or through partnerships like the one with Datapod.

APC's other partners include IBM, which it will use APC's InfraStruXure power and cooling architecture in IBM's Portable Modular Data Center container products.

In some ways it will be a return to the containerized market for APC. The company was one of the first to offer a containerized data center, in about 2004, and used to drive them to trade shows and sales events on the back of a truck.

At the time they were a novelty. "We did end up selling some of them, but the whole disaster-recovery, portable data center idea wasn't really embraced at the time," Carlini said.

In 2007, APC was acquired by Schneider Electric, which makes generators and chiller equipment. Last year the combined company stopped marketing its containers while it figured out its new strategy.