No Apple product announcement would be complete without the host of usual goofballs telling us how laaaaaame it is.

No links for these two, of course, because of the Macalopes standing rule against linking to those dangerous to themselves and others. But heres Ewan Spence writing for :

Tim Cook Blinked First - The Nexus 7 Takes Pride Of Place At The iPad Mini Launch (tip o the antlers to which has an appropriately foul-mouthed reaction).

One thing is for sure, this is no longer Steve Jobs Apple.