The robotic vending machine, which has the words "Hug Me" emblazoned across its front, is currently at a Singapore university. According to a Coke representative the machine was welcomed with a "long line of people looking to give hugs" to the icy vending machine.
, from shows robo-human relations in action.
This special machine is part of Coca-Cola's ongoing "Open Happiness" marketing campaign. The company has set up similar machines both where a hand appears from the vending machine dispenser, offering a more analog experience. The machine installed at the National University of Singapore is that little bit more digital, using sensors that sense when someone gives it a hug.
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