Sprint Tuesday announced it would try to give its business customers a hand with its new Sprint Mobility Management services that will give IT departments a choice of three mobility management partners to work with to meet their needs. Sprint says when customers sign up for Sprint Mobility Management they can choose Bluefish , Manage Mobility or Vision Wireless to provide them with a wide variety of mobile device management services that work across different networks and device platforms.

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With this announcement, we thought it would be a good time to catch up with Steve Coker, Sprint's Business Mobility Solutions general manager for product marketing, and get his take on how Sprint is adapting its enterprise mobility services to meet challenges in a quickly-changing mobile market.

Can you talk about what each of your three providers brings to your customers and why you decided to give customers access to three different providers in the first place?

Overall we really wanted to provide four different capabilities around managed mobile services. The first is device life-cycle management, where companies determine how do they get the right devices with the right software out to their employees. The second area is telecom expense management, where customers can ensure across multiple carriers that they are utilizing their services in the most efficient manner possible. Our third is enhanced care that provides customer service for businesses using multiple carriers. And the last is mobile device management that helps businesses make sure they've got policy management, remote wipe, and the ability to determine what apps can and can't be loaded onto devices.