HP exec talks up features in BladeSystem line

16.06.2006
Scott Stallard, senior vice president and general manager of Hewlett-Packard Co.'s enterprise storage and servers group, spoke with Computerworld this week after the launch of the company's new BladeSystem c-Class hardware line. Excerpts from the interview follow:

Do you see the new BladeSystem as a management hub for other systems? The management paradigm is really built around our System Insight Manager, which is a common discovery engine and GUI [graphical user interface] for any of our server platforms, whether it's an Integrity platform built on Itanium, a ProLiant platform, a blade platform, [or] our storage platform. The System Insight Manager has some optional plug-ins -- as an example, our ProLiant Essentials and Storage Essentials, which is essentially the AppIQ acquisition we did earlier in the year around storage resource management. And all of these management counsels are unified on a common architecture and they plug right into OpenView [HP's system management platform].

We think of the software interface and OpenView's on-ramp, whichever consoles you put that in locally or remotely, that would be the center of the management environment for a data center.

What will HP be telling buyers of its rack-mounted servers? Are you going to be saying that the Blade System line is your best option? Most customers know what they want, versus us steering them in any particular way. If you're a small-to-medium-size-business customer and you don't even have a rack, you know you need a pedestal [system], and that's why we are still selling them.

If customers have a more modest data center, they are still going to buy a rack. Where we see blades coming into play is for customers like ourselves -- we're going through this big [data center] consolidation. We're tired of 30 percent utilized stuff sitting around everywhere with too many operations people -- we're just going to take it all and put it in this [blade server] footprint.

The other place you see [blades] is when companies go to build out, as an example, remote replicated sites, [where] you just need an infrastructure in a box and would like to manage it remotely.