MobileMe has been largely a consumer service since its initial launch as iTools. But with the Mac growing in the business world in general and the small business world in particular, Apple would be well advised to introduce features that would make it more attractive to business users.

Go Freemium

The term "freemium" probably sounds like the opening of "A Modest Proposal" for Apple, which generally does everything it can to protect and enhance its margins, already the envy of most computer-makers.

But the "free for basic features, pay for more capacity or features" model has proven wildly successful when it comes to online businesses, from "social gaming" to collaboration and communications tools.

How many small businesses today use Dropbox or Evernote for storing and sharing files among co-workers? And how many of those users pay for the upgraded edition? Evernote, for one, frequently says that the longer a user is with its service, the more likely it is to convert to the paid edition.