Broadcom sees NFC in 10 percent of phones next year

25.05.2011
NFC (near-field communication) will hit the big time in mobile phones next year, joining an array of emerging features that carriers are clamoring for, according to communications chip maker Broadcom.

NFC allows quick data communication between phones and other devices at a range of just a few centimeters. After overcoming concerns about security and profitable business models, the technology is finally on mobile operators' radars, alongside features such as Wi-Fi Direct, BLE (Bluetooth Low Energy) and improved location capability, according to Michael Hurlston, senior vice president of Broadcom's home and wireless networking business unit. He spoke on Wednesday at a press briefing in San Francisco.

Despite its potential for in-store payments, transit ticketing and other applications, NFC has taken years to gain broad support, especially in the U.S. Hurlston believes that is about to change. While only about 1 percent of handsets are equipped for NFC now, by next year about 10 percent to 15 percent of all phones will have it, even in the U.S., Hurlston predicted. Among smartphones, the percentage will be even higher, he said.

An upcoming announcement by Google, which is for making payments and redeeming coupons using Sprint phones, could help kick-start the trend in the U.S.

The NFC ecosystem of chip and handset vendors, banks, retailers and mobile operators finally has the necessary security tools, Hurlston said. Security is probably the main concern that has held NFC back for the past three or four years, he said. Now there are multiple mechanisms to prevent criminals from exploiting the technology by, for example, tapping into a consumer's banking information by getting very close to their phone, said Richard Barrett, director of product marketing in Broadcom's wireless connectivity group.

There is more than one approach to placing the security element of an NFC system on a phone, with carriers tending to favor the SIM (Subscriber Identity Module) while Google and some handset makers prefer to do this job on the phone themselves, Barrett said. Broadcom is equipped to work with both of these scenarios, he said. On Monday, the company closed its US$42 million , an Israeli security software developer. With SC Square, Broadcom acquired the intellectual property for one type of security tag, but it can also work with other types, he said.